International Rowing Federation (FISA)
The brief
In an effort to create further motivation amongst its member federations, the International Rowing Federation (FISA) decided to organise an international conference for rowing coaches, medical experts, event organisers and administrators. TSE Consulting was asked to provide advice on the overall theme, structure and contents of the event as well as various project management services.
Our response
It was crucial to FISA that the first edition of the new conference would be a success and thus set the standards for future editions. Over a period of six months TSE Consulting worked closely with the FISA management to make sure that all aspects of a successful sports conference were covered, such as:
  • A compelling theme
  • Targeted and creative marketing efforts
  • The right mix of lectures, workshops and social events
  • First class speakers, from rowing and from outside rowing
  • Substantial written material
  • Organisational aspects
Under the theme "Looking for Breakthroughs" more than 200 participants from all over the world gathered for the three-day conference which was named "World Rowing Forum".

Matt Smith Executive Director, International Rowing Federation

2014-10-02T23:56:01+00:00

Matt Smith Executive Director, International Rowing Federation

"TSE Consulting provided us with a new approach to organising a major sports conference and they deserve much credit for the huge success of our World Rowing Forum."
More examples of client assignments


AMERICAN CITIES

CANADIAN CITIES

COLLEGIATE ORGANIZATIONS/INSTITUTIONS

INTERNATIONAL CITIES

INTERNATIONAL EVENT BIDS

INTERNATIONAL FEDERATIONS

MEXICAN CITIES

NATIONAL OLYMPIC COMMITTEES AND SPORT MINISTRIES

STATE ASSOCIATIONS

USOC & NATIONAL GOVERNING BODIES (NGBs)


BURSON-MARSTELLER SPORT

As of January 17, 2018, all international activities of TSE Consulting have been integrated into Burson-Marsteller Sport.

This new expansion and investment in sport will provide clients with new resources and new services. As such, Burson-Marsteller Sport will include services including Campaigning & International Relations, Crisis Management & Corporate Communication. Event Strategy Development & Evaluation, Destination Marketing & Event Host Communication, Sport Strategy & Policy Development, and Training & Knowledge Transfer. Read more: www.burson-marsteller-sport.com.

Burson-Marsteller Sport is the sport unit of Burson-Marsteller. Burson-marsteller, established in 1953, is a leading global strategic communications and public relations firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm’s seamless worldwide network consists of 77 offices and 85 affiliate offices, together operating in 110 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Group, a subsidiary of WPP (NASDAQ: WPPGY), the world’s leader in communications services. For more information, please visit www.burson-marsteller.com.