News from TSE Consulting

Edmonton 2022 Commonwealth Games bid appoints TSE Consulting

Lausanne, June 24 – 2014

Edmonton 2022 Commonwealth Games bid appoints TSE Consulting

The City of Edmonton has appointed TSE Consulting as lead consultants in its bid for the 2022 Commonwealth Games.

Edmonton, a premier destination for sports events for over thirty years, has been a long-term client of TSE Consulting. The Commonwealth Games bid is part of the implementation of a long term sports event strategy to drive results in meeting various socio-economic objectives of the city.

With vast experience in advising bids, TSE will assist Edmonton 2022 with all aspects of the bid until the election of the host city of the 2022 Commonwealth Games in September 2015. TSE has recently worked with winning hosts such as the City of Lima on their bid for the 2019 Pan American Games as well as Sport Event Denmark in their recent wins to host the 2018 ISAF Sailing 2018 World Championships as well as IIHF World Championships 2018.

Lars Haue-Pedersen, TSE Managing Director, commented: “We look forward to continuing our work with Edmonton on this exciting project. Edmonton is a city with a strong and clearly defined sports event strategy and to bring the Commonwealth there in 2022 just makes a lot of sense – for Edmonton and the Commonwealth Games movement. We are very excited to be part of this vision and together with the Edmonton bid committee we will develop a strong bid building on Edmonton’s experience in organising world class events.”

The first official announcement from the Edmonton 2022 bid will be made next week in Edmonton on Canada Day – July 1.

For further information, please contact:

TSE Consulting
Lars Haue-Pedersen, Managing Director
Phone: +41 21 313 23 00
Email: lhaue-pedersen@tseconsulting.com
Web: www.tseconsulting.com

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This new expansion and investment in sport will provide clients with new resources and new services. As such, Burson-Marsteller Sport will include services including Campaigning & International Relations, Crisis Management & Corporate Communication. Event Strategy Development & Evaluation, Destination Marketing & Event Host Communication, Sport Strategy & Policy Development, and Training & Knowledge Transfer. Read more: www.burson-marsteller-sport.com.

Burson-Marsteller Sport is the sport unit of Burson-Marsteller. Burson-marsteller, established in 1953, is a leading global strategic communications and public relations firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm’s seamless worldwide network consists of 77 offices and 85 affiliate offices, together operating in 110 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Group, a subsidiary of WPP (NASDAQ: WPPGY), the world’s leader in communications services. For more information, please visit www.burson-marsteller.com.